avalove prints apparel one poem, one metaphor at a time
avalove shop was founded by poet Ava M. Hu in 2008.
Founded in Chelsea Market NYC at Artists and Fleas, avalove is now online and at select art shows around the country.
For more about Ava, please see avamhu.com
Nurse the urban hippy inside with unpretentious pieces from a very non-jaded New Yorker Brooklyn poet-turned-designer, avalove.
Peacock plumes, lupin flowers, hummingbirds, and her own poetry are common themes in avalove's designs. Nature-inspired wrap dresses bridge the gap between flower-child and rock star. Want to look a like a modern Janis Joplin without all the heroin, and the crazy? This line is for you. The clothes are smart and funky with a kind of pretty optimism that is increasingly rare in a world knee deep in snark; not surprising, as Avalove's self-professed mission is to create positive, inspiring pieces.
An independent designer, avalove's shop of hand-printed wares is one of those little lighthouses of creativity in a world crowded by merchandising giants with bold-faced names, multiple store locations, and factory-made clothing. Don't get us wrong, a store-bought basic can be a good thing. But these designs, that will make the most cynical city-dweller smile instead of smirk, are even better.
- Olivia Purnell, GEN ART
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